Beauty for all colors means the perfect color and product match for all skin tones and types. AllOfUs are breaking the color barriers to purchasing liquid foundation makeup by allowing you to create a color match to the foundation brand of your choice instantly. Simply step into our photo booth and take a selfie, then our trade-secret algorithm will calculate your skin color and your custom blend is dispensed in moments. Our cosmetics technology currently works with Bobbi Brown, MAC, Smashbox, and Urban Decay liquid foundation makeup. Create your perfect match in minutes.